Big Ideas,
Real Impact
Once a week, you will receive an email newsletter with information for entrepreneurs who are ready to capture ROI from adopting AI. It's a look at what works in the real world.
The Highest Opportunities for ROI Are Often Hidden
Every owner I talk to feels some version of the same pressure. Competitors are talking about AI. Customers are asking about it. Somebody at a conference described a result that sounds impressive. The worry that the business is falling behind is real.
Measuring AI Performance
Most AI reporting measures activity. How many people have licenses, how many prompts were run, how many documents were processed. Activity is easy to count and it tells you almost nothing about whether the AI budget you’ve allocated is working. There is a better measure. What does it cost us to produce one successful outcome?